New EU IUU Regulations and the Fish, Trace, Ship Campaign
The European Union is updating its Illegal, Unreported and Unregulated (IUU) fishing regulations, which means the UK seafood industry must prepare for new requirements to ensure exports can continue smoothly. Our Fish, Trace, Ship campaign is designed to help everyone in the industry—from fishers and merchants to processors and exporters—understand and take the necessary steps to comply with these imminent changes. We urge you to get on board to avoid disruptions.
A Call to Action
According to Nick Greenwood, Head of Marine Protection and Operations Services at the MMO, the goal is to work with the industry to ensure no business is left unprepared. "We need your help to spread the word that these changes are coming," he said. Making changes early to how you share information and create export documentation will ensure a much smoother transition. Starting in January 2026, if the new information is not provided, you may not be able to sell or export your produce.
Find Out More
The MMO has launched a dedicated campaign website, www.FishTraceShip.campaign.gov.uk, to serve as an easy-to-access resource. The site includes sections for fishers and exporters and will soon add information for importers and transporters. It's a one-stop shop for the latest news, FAQs, and educational guides.
Get Involved
We are seeking industry representatives to participate in user research sessions from September 15-19 to help shape the changes to work best for you. We especially need those involved in processing to discuss proposed amendments to the Processing Statement. If you're interested, please sign up here.
Anyone in the industry can also sign up here for user research on other planned changes to the Fish Export Service.
Remember to use #FishTraceShip and get on board!
